Atomizing content takes intention and forethought. But it is a cost-effective way to get your message in front of interested groups without being too repetitive.
Content Atomization: How Breaking Down a Piece Can Increase Its ROI
Big Ideas Create an Orbit
Our hard-to-ignore thoughts are worth paying attention to.
5 Ingredients to a Productive Partnership
Partnerships can bring us much further than we can go with purely transactional relationships.
Getting Past Distraction
Paying attention takes moment-by-moment courage A casual conversation with a psychologist earlier this week reminded me that a lot of us live from distraction to distraction. We were talking about the intersection of watching young kids, getting work done, and, occasionally, transcendence. Habitual thumbing through social media is the most obvious example of the instant …
Digging Deeper: Where to Look for Reliable Sources
As lines blur between AI-generated and human-created pieces, well-sourced ideas and facts will set your work apart.
Effective Communication Needs a “Let’s Change the World” Mindset
Writing to think can turn into writing to communicate.
Livingston Communication Inc. Office Playlist 2023
The music we choose to inspire our work differs for everyone. What do you listen to?
3 Ways to Welcome the Coming Tide of Real-World Evidence
How can we stay open to real-world evidence, even if that evidence contradicts our models of the world?
Are There Too Many Freelance Writers?
Clients have said it is hard to find "good" writers, and writers often say it is hard to find "good" clients. The business world is missing the bridge between writers and clients.
How to use AI to get a brilliant first approximation
Choose the smart friend over the crazy uncle.