Collaborative Copywriting | Bespoke Communication
Is talk an instant, intuitive leading indicator for innovation? There are lagging indicators for innovation—signs that say, “You did a good job one year ago, Maam.” Revenue is a lagging indicator—sales were good, but “What have you done for me lately?” Patents are a lagging indicator of innovation success. New products burning up the market …
Networking is essential to a sustainable freelance career. But it can feel draining for more introverted writers. With a fresh mindset and attention to pacing and prepping, networking can feel manageable and rewarding.
Words destroy stuff we’ve built We all know this, don’t we? It’s perfectly obvious. If words were money (words are definitely not money), we would be aware of our spending to inform or persuade or entertain. And just like people who make a hobby of “going shopping,” spending our word budget every day would be …
Be brave. Tell a story at your next presentation rather than “and-ing” out sundry facts.
Although we should never underestimate our own creative potential, we need to also consider the importance of collaboration in our work. Collaboration introduces fresh perspectives, helps overcome roadblocks and can ensure high-quality deliverables. Working with others can get us further than we can go alone. Want further proof? Ask Albert Einstein.
Livingston Communication Inc. 